Hotwire | Coordination and communication: the key to success at MWC - Hotwire
Blog

Stop! It’s time for a strategy check: Why your content marketing program may be wasteful

How can it be that content marketing holds such high importance for marketers, and yet there is no documented plan in place to develop, distribute and measure it effectively? At Hotwire’s Digital Brand Lab, we see this as a major opportunity for brands. That is why last year we developed our Content Marketing Health Check to help brands reevaluate their strategies.

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Tips From An MWC Veteran

Heading to MWC? Jose Vidal, COO of Infinite Peripherals, shares advice on how to make the most of your time in Barcelona.

Blog

Creating Video Content That Actually Works

In 2017, 74% of web traffic is expected to be attributed to online video. Our Digital Brand Lab shares tips on how to create winning video content that will drive results and achieve your business objectives.

Blog

How health tech companies should be thinking about communications

Hotwire is hot on health tech. And, we recognize that this is the year of unknowns for this sector. But, as we head into HIMSS alongside some of the top companies influencing change in healthcare, we wanted to share some of the key strategies to navigating these changes through communications.

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