Head of Consumer
I’m Head of Consumer at Hotwire, where I’m responsible for the strategic development and execution of PR campaigns across the practice.
My responsibilities also include providing creative counsel to clients ranging from start-ups to publicly traded companies, helping them drive brand awareness and marketplace credibility. After seven years in Silicon Valley/San Francisco, I made the move to the UK to further develop my experience running international programmes.
With nine years industry expertise, I’ve had the pleasure of running campaigns for everyone from Skullcandy, AOL, Zappos, Intel Security and Findmypast to the likes of apps such as Rdio and Zite (now part of Flipboard), predominantly specialising in driving consumer awareness and action, as well as business-minded programmes with the aim of funding or an acquisition.
I’m a keen explorer of third-world countries and a want to be chef. I was once asked to participate on the US’ ‘Bachelor’ program, but luckily met my husband while on holiday when I was just a teenager. If I were trapped on a desert island I’d have to have Fage and sparkling water.
T: +44 (0) 207 608 4628