Hotwire | Felicity Hudson - Hotwire

I head up the Financial Services and Corporate team at Hotwire. I am responsible for creative and strategic planning for our portfolio of clients across this sector, and looking after a team of six specialists as we work together to deliver these campaigns.

I have 7 years’ agency experience in the B2B technology space, with a diverse range of client experience, spanning from early stage start-ups looking for guidance on messaging development and launch strategy, to industry giants such as Indeed and De La Rue, seeking a change of direction in their communication strategy. As a niche within a niche, I have built up a specific bank of expertise within the payments sector, having worked with clients including Thales e-Security, Fiserv, VocaLink, First Data, Six Payment Services, Currencycloud and Kantox. When it comes to the technical world of banking and finance, I enjoy the challenge of untangling a complex industry to translate themes and ideas into bigger, more accessible stories. 

FinTech is an enormously exciting and ever changing sector. I’m delighted to have signed up with Startupbootcamp as a mentor for their FinTech and InsurTech cohorts, and enjoy making the most of the networking circuit that is the product of London’s unique ecosystem of investors, accelerators, and companies (both challenger and established) jostling to make an impact.

Hobbies? All things craft-related. Oh, and I tap dance.

T: +44 (0) 207 608 8341
E: felicity.hudson@hotwirepr.com

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