Triple play broadband vendor JDSU selects Hotwire for CeBIT
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London, 6 February 2006 – Hotwire has been appointed by JDSU, the global supplier of broadband optical and testing technologies, to manage its CeBIT PR programme. Hotwire will devise and implement a profile-building and educational campaign in the UK and Germany.
JDSU is heavily focused on the European market following the acquisition of German test and measurement company Acterna and is positioned to take advantage of market trends including the roll out of triple play broadband services. JDSU has more than 4,000 customers in 164 countries including leading telecoms equipment manufacturers and operators. |
Telecommunications 
