Preparing for Mobile World Congress 2008
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For the telecommunications team at Hotwire, the festive season wasn’t all about turkey, tinsel and fun times. At the back of our minds was the thought of returning to the office in the New Year to get ready for the largest and most prestigious global mobile event – Mobile World Congress 2008. Ahead of our departure for Barcelona, the Hotwire team is working with 17 clients on a whole host of activity to make their time at the show a success, including:
- . securing press and analyst meetings
- . identifying hot topics and themes
- . producing collateral
- . preparing clients for the speaker’s stage
- . hoping for success in the acclaimed GSMA Awards!
It’s certainly a busy time and this year will be even bigger year than last, which saw Hotwire secure over 150 media and analyst briefings for clients. A hard act to follow - but we’re ready for it! |
Telecommunications 
