Hotwire at the 21st Century Communications World Forum
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Hotwire used the event to build relationships between the companies and their target audiences and push relevant announcements:JDSU used the forum to announce a test and measurement contract with BT for the first phase of BT's next generation network deployment in Cardiff. Hotwire has secured one-to-one interviews with JDSU’s target audience, including Total Telecom and Networking Plus, and organised briefings with key industry analysts from Frost & Sullivan and Ovum. Newport Networks chose the event to announce it will be the first session border controller vendor to comply with the forthcoming Network Interoperability Consultative Committee requirements for interconnection of real time traffic over IP. At the event Hotwire has secured major media opportunities including a profile in Global Telecom Business and one-to-one briefings with Telecom Europe, Infonetics and Frost and Sullivan. |