Team

Kristin Syltevik is the co-founder and group managing director of Hotwire.  Kristin founded the company in 2000 after a career in technology public relations.  Prior to starting Hotwire, Kristin was managing director of Shandwick’s technology practice in Europe.  Through her career Kristin has advised numerous blue chips and entrepreneurial start ups.  Today Kristin’s focus is on clients in Hotwire’s technology practices.

Telephone: +44 207 608 4631
Email: kristin.syltevik@hotwirepr.com

Brendon Craigie is managing director, UK at Hotwire and responsible for the company’s work, offices, sister agencies and affiliates within the UK.  Brendon joined Hotwire in 2001 after a career at Shandwick.  Brendon’s client experience includes Microsoft, Research In Motion, THUS, Ciao and Tiscali.  Brendon won an IPRA award for his campaign for THUS.

Telephone: +44 207 608 4624
Email: brendon.craigie@hotwirepr.com

Andy West is managing director, international at Hotwire and is responsible for our offices worldwide as well as a number of our large international clients including: Research In Motion, Cable & Wireless and Novell.  Andy joined Hotwire in 2008 after a stint as a entrepreneur in the world of dot com having co-founded the video debating website, Friction.tv.  Prior to this, he had a long career with Text 100 where he left as managing director, EMEA.   Andy's recent client experience includes: IBM, ARM, Xerox, Avaya and Bang&Olufsen.

Telephone: +44 (0) 20 708 8352
Email: andy.west@hotwirepr.com

Drew Benvie is managing director of our digital division, 33 Digital.  Drew is responsible for driving our expertise in social media and digital PR internationally.  Drew works with clients such as FT.com, Debenhams and Evernote on their digital PR programmes.  Prior to joining Hotwire in 2007, Drew was an associate director at Lewis PR.  Other client experience includes Lexmark, the Conservative Party and Pret a Manger.  Drew is a high profile expert on social media and a frequent speaker and blogger.

Telephone: +44 207 608 4626
Email: drew.benvie@33-digital.com

Amy García heads up Hotwire’s office in Madrid, designing campaigns and managing the coordination and implementation of multinational PR campaigns from Spain.  Amy has extensive experience in PR in the technology sector, both in the UK and Spain. Prior to joining Hotwire, Amy ran her own boutique PR agency for five years and was PR manager, Northern Europe, for Alcatel Telecom. Clients Amy has worked for include Telefónica, Panasonic, SanDisk, SpinVox, Citroën and Continental.

Telephone: +34 91 744 12 96
Email: amy.garcia@hotwirepr.com

Christophe Goudy is joint managing director for France and is head of our client work in France and Benelux.  Christophe has scooped a number of awards for the agency including two Top Com d’Or awards for our client campaigns.  Christophe is responsible for Hotwire’s consumer technology and marketing & media clients in the region and client experience includes companies such as Garmin, Western Digital and Research In Motion.

Telephone: +33 1 43 12 55 45
Email: christophe.goudy@hotwirepr.com

Anthony Wilson is co-founder and operations director of Hotwire.  Anthony is a Chartered Accountant and prior to founding Hotwire he was finance director of Paragon plc (now Golin Harris) and European finance director of Shandwick International plc.  Anthony is based at our London office and is responsible for finance, HR, IT and operations.

Telephone: +44 207 608 4623
Email: anthony.wilson@hotwirepr.com

Manuela Moore is managing director of our office in Frankfurt and responsible for Hotwire’s clients and teams in Germany, Austria and Switzerland. Manuela started her career in radio, TV, stage and movie production to then turn to PR and join Hotwire in 2004. Manuela’s client experience includes brands from various technology areas such as Research In Motion, Ciao, bmcoforum, Ciena, Western Digital and Itella. She also holds media and presentation trainings as well as messaging workshops for our client base in Germany.

Telephone: +49 69 25 66 93 70
Email: manuela.moore@hotwirepr.com

Celine Puff is joint managing director at Hotwire France.  Celine joined the company in 2003 after a career in sales & marketing and public relations in the UK, US and France.  Previous client experience includes Duracell, HP and Compaq.  Celine is based in Paris and today is specifically involved in the company’s operations in France and Benelux including marketing and new business development.

Telephone: +33 1 43 12 55 46
Email: celine.puff@hotwirepr.com

Gary Sargent is a public affairs specialist and head of CPR London, the public affairs agency and Hotwire sister company. With over twenty years experience in politics, government and public affairs, Gary has worked for, and advised, a variety of  private, public and non-government sector organisations and has also held elected office.

Telephone: +44 208 144 7926
Email: g.sargent@cprcomm.com.au

Alex MacLaverty is responsible for Hotwire’s team and clients in five UK practices – cleantech, consumer technology, IT & services, media & marketing and telecoms. She works across these areas providing strategic counsel for clients including Acision, AutoTrader, Experian, Ownergy and SecureWorks.

Telephone: +44 20 7608 4636
Email: alex.maclaverty@hotwirepr.com

Giles Pedy is a director of our IT & Services practices at Hotwire.  Giles is responsible for developing strategic campaigns and enhancing brands for a wide range of B2B technology clients internationally.  He works with clients such as Novell, Vignette and Information Builders on PR programmes that position them as global IT leaders.  Prior to joining Hotwire, Giles managed technology campaigns for Oracle, EMC and Samsung.  Giles won the Sabre Awards Pan-European Campaign of the Year for his work on Information Builders in 2007.

Telephone: +44 207 608 4656
Email: giles.peddy@hotwirepr.com

Rebecca Honeyman is an associate director at Hotwire. Specialising in the telecoms sector, she has developed and implemented campaigns to support a broad mix of trade and consumer brands including Cable&Wireless, RIM and THUS. Rebecca joined Hotwire in 2005 and has strong experience in implementing broadcast campaigns.

Telephone: +44 (0)20 7608 4637
Email: Rebecca.honeyman@hotwirepr.com

Alexander Nevinny-Stickel is associate director in Hotwire’s office in Frankfurt. Alexander joined Hotwire in 2007 after a career at Hiller, Wüst & Partner, the German technology subsidiary of Hill & Knowlton. Alexander’s client experience includes TomTom, NAVTEQ, icq, INVENT, Western Digital, Compuware, ACI, Chordiant and Vignette. Before entering the PR world he worked several years as a journalist for daily newspapers and a radio station. Alexander is also an expert in sport events. 

Telephone: +49 69 25 66 93 75
Email: alexander.nevinny-stickel@hotwirepr.com

Loveday Langton is our European HR manager. Loveday started her career in technology PR in 2000, when she joined Hotwire on the client service side, working for clients including Research In Motion and THUS. She took on the HR role in 2007, and is now responsible for the people strategy across our offices.

Telephone: +44 207 608 4662
Email: loveday.langton@hotwirepr.com

Alessia Bulani is country manager at Hotwire in Milan, Italy.  Alessia is responsible for strategic direction and management across Hotwire clients in Italy.  Alessia works with clients such as Novell, Belkin and Ciao.it.  Alessia joined Hotwire in January 2006 when we launched the company in Italy. Other client experience include Research In Motion, Nielsen//NetRatings and Subito.it.

Telephone: +39 02 7729 968
Email: alessia.bulani@hotwirepr.com

Ute Richter is development director at Hotwire. She was previously the founding managing director at Hotwire’s office in Germany and has specialised in PR for technology companies for fifteen years. Ute has developed campaigns and messaging for a broad mix of B2B and B2C brands and start-ups. In her current role, Ute is responsible for international team development and training, local German new business development and oversees our work for some large international brands.

Telephone: +49 69 25 66 93 20
Email: ute.richter@hotwirepr.com

Jody Lennon is executive chairman of Hotwire Kinetics. Jody established Kinetics in 1996 and is responsible for growing Kinetics’ client base to include some of the world’s most recognisable and successful brands, such as Axis Communications, Alphawest, Cisco, FileMaker Inc, Lexar, Logitech and Quantum. Prior to launching Kinetics Jody was responsible for public relations for Apple Computer in Australia.

Telephone: +61 2 9212-3848
Email: jody.lennon@hotwirepr.com

Yashim Zavaleta leads the strategic direction and campaign management of Hotwire’s clients in Spain, focusing on clients in the consumer and marketing & media practices. At Hotwire, Yashim’s clients include brands such as SpinVox, Party Gaming, Pixmania.com, Ciao and Six Apart.  Prior to joining Hotwire, Yashim worked for Pleon and Burson Marsteller.  Previous client experience include  Olivetti, Oracle, Infospace, BlackBerry, SanDisk and Logic3.

Telephone: +34 91 744 12 98
Email: yashim.zavaleta@hotwirepr.com

Suzanne Hewitt is a director in Hotwire’s Banking & Finance practice in the UK.  Suzanne has responsibility for Hotwire’s financial technology portfolio in the UK and across Hotwire’s international network, working closely with clients such as VocaLink, Experian Payments, Quartet FS, Callataÿ & Wouters and Thales. Prior to joining Hotwire in 2006, Suzanne managed technology and corporate campaigns for Oracle.

Telephone: +44 (0) 207 608 4655
Email: Suzanne.hewitt@hotwirepr.com

Richard is a director in Hotwire’s Banking & Finance practice in the UK. Richard has over 14 years’ experience in public relations both agency side and in-house for companies such as Lloyds Banking Group, PricewaterhouseCoopers and IBM.  Richard specialises in designing campaigns and messaging that effectively promotes companies in the finance sector.

Telephone: +44 (0) 207 608 4670
Email: Richard.janes@hotwirepr.com

Eleanor is a director at Hotwire in the UK. Eleanor is head of the consumer technology and media and marketing teams, providing strategic counsel to a number of key clients including AutoTrader, Ciao and Intuit. Eleanor has worked in PR since graduating from Oxford University in 2001 and has extensive experience in consumer electronics, media, marketing, entertainment and travel.

Telephone: +44 (0) 207 608 4679
Email: Eleanor.orebigann@hotwirepr.com