Paris, 1 March 2006: Cap Antigone chooses Hotwire to kick start its development strategy
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Hotwire has been appointed by Cap Antigone, national IT maintenance specialist, to kick start its franchise development plan via a targeted PR communication plan. Hotwire will communicate Cap Antigone’s development strategy to future franchisees through the national IT trade, business and specialised franchise press, specifically around the Franchise Expo trade show.
With the ambitious goal of establishing 100 new franchises in the next five years, Cap Antigone services its clients on a national level through their current network of five agencies. Local interventions will be delegated to the newly established local franchises, guaranteeing its regular client base with a quick and efficient local service in every French department. |